Saturday, 19 April 2025

Landing page

 What do you mean by landing page?

In digital marketing, a landing page is a standalone web page created specifically for a marketing or advertising campaign. It’s where visitors "land" after clicking on a link in an email or ads from Google, Bing, YouTube, Facebook, Instagram, Twitter, or similar places on the web.

What do you mean by web page?

A webpage is a digital document linked to the World Wide Web and viewable by anyone with a web browser who is connected to the Internet. It can contain any type of information, such as text, color, graphics, animations, videos, sounds, etc.

Define the following: 
  • Header: A header is a line of text that appears at the top of a page. It can be used to display information about the document, such as the title, page number, or creation date.

  • Slider: The term slider is used to designate a slideshow that is integrated into a web page. It can also be called a carousel. Many WordPress plugins allow you to create sliders that you can add to your homepage, in a post, or anywhere else on your site.

  • Body: The main visible content area of a webpage, encompassing all the elements like text, images, videos, and interactive components that users see when they visit a site; essentially, everything displayed on the page excluding the header and footer, contained within the <body> tag in HTML code.

  • Footer: A footer is a bit of printed text at the very bottom of a page. The most common kind of footer is a page number. In academic writing, page numbers are frequently formatted as footers centred at the bottom—"or" foot—"of each page.

Difference between Normal website and e-commerce website


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